Online Marketing Fix of the Day

Your squeeze page hides what follows signup

The problem: People cannot give informed permission.

The practical fix

State what will arrive, how often and how they can stop it.

Do this now

  1. Open the page, advert or report where the problem appears.
  2. Make the single change above without altering unrelated parts.
  3. Record what changed and check the next meaningful result.
Go deeper: What Should Be on a Squeeze Page? explains the reasoning and the next steps.